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Dibs on Yellow

Trying to calculate shipping on an ebay bid today, I came across this:
"UPS, the UPS brandmark and the color brown are registered trademarks of United Parcel Service of America, Inc. All rights reserved."

The color brown? That's nuts. I've thought "what can brown do for you?" was a pretty lame slogan for a while now, but this puts an exponent on the stupidity.

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